【Chef Agent】Midea partners with DeAille Tam and Simon Wong to help families unlock Michelin flavours

食达文化携手上海人气餐厅Obscura主厨谭绮文、王思鸣与中国龙头科技集团美的,促成他们与美的家电产品合作。秉持美的创造产品的“初心”,以星厨的专业与坚持,共同研发定制菜谱,助力用户在家庭中解锁米其林风味。

DeAille Tam and Simon Wong of the highly sought-after Shanghai restaurant Obscura have joined hands with the leading Chinese home appliance brand Midea, a cooperation made successfully by Allstar Communications. With the brand’s persistence on product quality and the chefs’ professional culinary skills, they will work together to develop customised recipes to help unlock Michelin flavours at home.

美的是国内领先的消费电器品牌,拥有行业最完整的微波炉产业链,是目前全球主要的微波炉制造基地。美的汇聚全球研发力量,近年持续推出引领行业标准的产品,只为将更轻松的使用体验带给用户。

Midea is a top home appliance maker in China with a complete industry chain to rank it among world-leading microwave oven manufacturers in recent years. By bringing together global resources and R&D capabilities, Midea has been launching cutting-edge products that are easy to use and with outstanding quality.

Obscura双主厨谭绮文、王思鸣不忘初心,深入探索关于中国风土的故与新,寻找菜品的创作灵感。在传统的中式元素和文化为创作基础上,注入多种烹饪技法和从心出发的创意巧思,形塑出专属于他们的“新中菜‧心中菜”。谭绮文主厨更是在今年斩获了2021年度“亚洲最佳女厨师”殊荣,成为中国大陆首位获得此荣誉的女性主厨。

DeAille and Simon spent a lot of time touring China to experience the many facets of Chinese culinary culture. Throughout their journey, they explored both traditions and innovations, and deepened their understanding of the countrys diverse regional cuisines. The menu at Obscura is constructed with the knowledge and inspirations accumulated through this experience, rendered through the chefs unique lens. Classic Chinese elements are infused with diverse culinary techniques and earnest innovations, coming together to create the chefs’ distinctive and genuine style of Innovative Modern Chinese Cuisine. This year, DeAille Tam was the first female chef from mainland China to receive the prestigious title of Asia’s Best Female Chef.

美的领先厨房家电技术与主厨谭绮文、王思鸣完美厨艺相结合,为用户的一餐一饭注入更多的仪式感。美的智能嵌入式微蒸烤一体机R5搭配微波、蒸汽、烘烤功能,并拥有精准控温和360度立体烘烤等专业表现。针对产品特性,主厨谭绮文、王思鸣研发了定制菜谱,让用户在家便可轻松制作出专业级美食。

Equipped with precise temperature control and 360-degree expert baking capacity, the Midea R5 Built-in Microwave Oven with Steam and Convection combines all three functions in one appliance. To bring this fantastic kitchen innovation to full use, DeAille Tam and Simon Wong have specifically crafted tasty recipes tailor-made to the product, providing everything you need to make home-cooked meals not only delicious, but easy.

正如促成本次国内知名电器品牌与米其林星厨的完美合作,食达文化致力于为名厨,米其林餐厅,酒店及精致品牌提供资源支持,形象顾问与公关经纪服务,力图推进精致餐饮行业的进步。

As one of the many collaborations made fruitful by Allstar Communications’ pool of resources, professional branding and PR services for celebrity chefs, we strive for the cooperation between the luxury brands and Michelin star chef to offer an outstanding culinary experience for all food lovers.

 

如有星级厨师经纪或品牌合作需求等;请洽:厨师经纪总监 Allen Li邮箱:Allenli@tastytrip.com

或添加官方微信号:

tastytrip2020/TastyTrip_service

For further chef agent inquiries,

please contact

Allen Li, Agency Director

Allenli@tastytrip.com

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tastytrip2020/TastyTrip_service

Photo By:Midea美的
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